Ben Thomas (He/Him)
Head of Pro AV, Sr. Director of Publishing, MarketScale
- Xchange Members
- United States of America
Strategic and creative marketing leader with over 25 years of experience in the consumer and professional electronics industry. As Senior Manager of Channel and Events Marketing, I drive integrated go-to-market strategies that support product launches, partner engagement, and revenue growth. I have successfully championed product lines from concept and development through market introduction, ensuring strong positioning and measurable impact.
I lead high-visibility initiatives including webinars, industry events, and channel programs that strengthen partner relationships and elevate brand presence. Known for collaborative leadership, innovative problem-solving, and strong cross-functional execution, I build programs that deliver measurable business results.
Garth Lobban is a 35-year veteran of the AV industry who got his start in rental/ staging and live sound while attending college. After a tenure in rental and equipment sales, he moved to the manufacturing side passing through the ranks of high-profile audio and video companies in roles from market development, channel marketing, to product marketing. As Director of Marketing, Garth currently oversees the global Marketing and Training teams at Atlona where he has been for over eight years. He’s raised two children with his wife of 33 years and after hours you might find him on his bicycle or at his work bench.
