Image Credit: Tiffany, shared by Invidis
After four years and with a renovation budget of $250M, Tiffany & Co. reopens its famous New York Fifth Avenue store. In the historic space that offers little natural light, windows are mimicked using installed video walls that play computer-generated (CGI) scenes of New York City. So, what happens after dark? The displays are turned off, becoming mirrors that showcase the elegant space and support LVMH (Louis Vuitton Moet Hennessy)/Tiffany's sustainability goals.
Read the article: Tiffany New York: The World's Most Expensive Flagship Store | invidis
#digitalsignage #DooH #Videowalls #retail #flagshipstore #NYC #NewYorkCity #sustainability #sustainableAV
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