Addressing The Shift In How People Collaborate

Boom Collaboration has launched a game-changing conferencing solution to streamline two distinct ways of collaboration.
Addressing The Shift In How People Collaborate
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Manufacturer Boom Collaboration has announced global availability of its smart bridge for seamless host switching, the Boom ARC, designed to unify in-room conferencing systems with Bring Your Own Meeting/Device workflows.

 

The ARC auto-switches any room between a dedicated in-room PC running MTR, Zoom Room, or Google Meet and a BYOM laptop via a single USB-C connection. It addresses growing demand for flexible, user-friendly meeting experiences and protects existing room system investments while giving users the freedom to connect their own device. No re-cabling is required.

 

Following extensive market testing, the solution is now available worldwide.

 

Addressing a Shift in How People Meet

 

Co-Founder Fredrik Hörnkvist said: "Our focus has always been on simplifying collaboration across any device, platform, or room. The ARC reflects how people actually want to work today. Flexible, intuitive, and without unnecessary complexity."

 

He added: "Many organizations invested heavily in dedicated room systems such as Teams or Zoom Rooms. While effective, we are now seeing a clear shift toward users preferring the simplicity of connecting their own device. The ARC bridges that gap. Organizations can keep their existing systems, while users get the flexibility they expect. It’s a win-win scenario.”

 

Key Features

 

- Auto-switches between in-room PC and BYOM laptop via single USB-C. No re-cabling.

- 4x2 HDMI matrix with dual 4K output - Two HDMI, two USB-C with power delivery and two USB-B inputs

- Cameras, speakerphones, and touch displays follow the active host automatically.

- Flexible operating modes: Auto, Conference, Matrix, Mirror, and Manual

- Widespread seamless display and HDMI compatibility

- Balanced audio output and 100W USB-C power adapter included

- Platform-agnostic: Zoom, Teams, Webex, and Google Meet

- RS-232 and TCP/IP control for AV and IT integration

 

Designed for Simplicity and Flexibility

 

The ARC builds on Boom's existing portfolio of conferencing solutions, including connectivity hubs, video bars, and complete room kits. It reduces complexity in meeting spaces while delivering the latest features available through modern conferencing platforms and personal devices. There’s less clutter, faster room start times and smooth handoffs between hosts.

 

Fellow founder Holli Hulett said: "There has been strong interest in the ARC because it solves a real-world problem in a simple way. Simplicity is our guiding principle. The ARC requires no learning curve. It works immediately, which is what users expect in modern meeting environments."

 

She added: "What sets the ARC apart is that it does not force a choice between systems or workflows. It adapts to how people want to meet. Teams on one screen and Meet on another. Any combination, in any format."

 

Built for Integration at Scale

 

As organizations navigate the shift from dedicated room systems toward more flexible BYOM and BYOD workflows, the ARC gives integrators a single solution to address both.

 

Hulett emphasized: “For AV integrators, resellers, and IT teams deploying the ARC across multiple rooms and sites, the device supports full control via both RS-232 serial and TCP/IP network connections, making it straightforward to integrate with any control system environment.

 

“The complete command set covers video routing, audio management, USB host switching, EDID configuration, CEC control, and system and network settings, all accessible from a single interface. Four configurable operating modes give IT and AV teams precise control over how each room behaves, and the configurable TCP/IP port means the ARC fits cleanly into existing network architectures without disruption.

 

“For enterprise deployments across boardrooms, classrooms, and training spaces, this means a standardized, remotely manageable configuration that requires no on-site intervention every time a room's requirements change.”

 

The Boom ARC extends the company’s growing ecosystem and builds on its mantra of creating better meetings, simply – as Hörnkvist concluded: "For our channel partners and their customers, the ARC needs to be as easy to deploy and manage as it is to use. Clean installation, integration with existing control systems, and the ability to manage at scale. That matters just as much as the user experience."

 

Learn more: https://boom.co/products/boom-arc

 

Ends

 

About Boom

 

Founded in 2020, Boom Collaboration develops video conferencing and collaboration hardware designed for modern meeting environments. Its solutions are built to work seamlessly across any device, platform, and room, helping organizations simplify deployment while delivering high-quality audio and video experiences. Boom’s philosophy is simple: better meetings, simply. boom.co

 

 

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