With a background in content strategy, brand management, and community building for global franchises like Star Wars and Star Trek, I’ve spent my career connecting people to the stories they love. At AVIXA, I’m doing the same—only now, the story is AV itself: how it connects, empowers, and transforms us. I’m especially drawn to the intersection of AV and pop culture, immersive tech, and storytelling. I’m here to help others unlock the potential of Xchange—whether it’s building their brand, expanding their reach, or just finding their people.

MattPana.com | @MattPana Navigating the crossroads of content and community in #proAV? Shoot me message, I'd love to hear what you're working on! I am available to contribute to content, webinars, panels and podcasts on the following topics: Diversity and AAPI Marketing and Content Creation Podcasting and Voice-Over Work Trade Associations and Nonprofits AV within an IT environment Matt's roots first took shape in at Seton Hall University, where he studied abroad in 4 countries and was quickly elected as one of the youngest National Chairs of FIND Inc., the east coast’s largest Filipino-American student organization. His latest mission has been to cultivate communities and develop engaging content, garnering a decade of experience in marketing, production, and digital media. After serving as a Communication Consultant for the United Nations (UNDP), Matt would go on to complete a Master’s in Communication at Purdue University. In this current chapter, Matt leverages his passions for media and technology to serve ISDA as a thought leader in the public sector. He is also an AVIXA XChange Advocate, contributing to content that cultivates conversation in the pro AV community. 

I work at Lincoln Center on all their digital signage. I also own Multo.com, a creative integrator digital signage agency. I do interactive and large scale projection mapping video art installations as well. 

LED Specialist based in Munich, Southern Germany. Certifications: Novastar Certified Engineer COEX Systems & Screen Implementation Absen Certified Engineer NEC dvLED Samsung "The Wall" Master

We help people create amazing AV designs and proposals.  The only software that lets users complete AV designs & documentation, create & share proposals and track deals, while creating a single source of truth for all project, design and sales data (completely human- and machine- agnostic), working and accessing everything entirely on the cloud!

Somos la comunidad de profesionales creativos que utilizan la tecnología para crear experiencias integradas. AVIXA es la Asociación de Experiencia Audiovisual e Integrada, productora de ferias comerciales InfoComm en todo el mundo, copropietaria de Integrated Systems Europe y la asociación comercial internacional que representa a la industria audiovisual.