Hilary McVicker is VP of Sales and Marketing at The Elumenati – a leader in immersive projection design, with 20 years in business creating innovative applications in education, enterprise and entertainment. Clients and partners range from NASA and NOAA to Dreamworks and Deloitte, and leading museums around the world. Hilary is one of the company’s owners and regularly represents its innovative approach to immersive design in panels and keynotes. Her background in communications and new media led to several years in the game industry, providing resources and creating community for game developers through GDC, the industry’s largest event. She was part of the teams that launched international extensions of the brand and its ancillary media and networks in China, Europe and the UK. With a perspective gained from working with game industry leaders, innovators and groundbreakers, she joined The Elumenati in 2008 as the next step in a career focused on the business of interactive technologies and their meaningful application.
Creative Director | Branding & Motion Graphics | Entrepreneur
Rainy Fu is an accomplished Creative Director based in New York with a stellar reputation in the music and entertainment industry. With over 10 years of experience, Rainy has honed her skills in Branding, Graphic Design, and Motion Graphics, initially specializing in luxury events and art direction for high-production commercial houses. Her passion for the arts flourished from a young age in Singapore, contributing a unique cultural perspective to her work bridging Asia and the US.
In 2018, Rainy was ranked the global 4th Art Director of the year at The One Show, the pinnacle of recognition in advertising, design, and digital marketing. Collaborating with renowned brands such as Spotify, Pepsi, Lexus, Audi, Stella Artois, Super Bowl XLVII Show opening, and Adidas, Rainy has consistently demonstrated exceptional creativity and expertise in crafting impactful branding strategies and captivating visual designs for events. To date, Rainy has worked on 60 events and counting.
Education and Early Beginnings:
Rainy's dedication was acknowledged in 2009 when she was chosen as one of the 20 National Scholars by the Singapore Media Authority. This prestigious recognition granted her a fully sponsored scholarship at the esteemed Savannah College of Art and Design, where she acquired the necessary knowledge and skills to excel in the competitive world of Motion Graphics & Broadcast design. She graduated with a Summa Cum Laude honor of Bachelor of Fine Arts.
Skills:
- Creative direction and strategic thinking - Branding and identity design - Graphic design and visual communication - Motion graphics and animation - Storytelling and narrative development - Project management and team leadership - Adobe Creative Suite (Photoshop, Illustrator, After Effects) - Client relationship management - Innovative problem-solving
Beyond her professional accomplishments, Rainy actively advocates for AAPI representation, diversity, and inclusion within the creative industry. She generously shares her insights and experiences as a guest speaker at NYP, Singapore Polytechnic, and SCAD, inspiring and empowering emerging designers. Rainy's commitment to fostering collaborations and contributing to the growth and inclusivity of the Singapore-New York design and arts community remains unwavering.
If you seek a Creative Director who combines exceptional talent with a passion for diversity and inclusion, let's connect.