At SpinetiX, I drive multichannel comms campaigns and oversee digital marketing, from website management to social media growth. I collaborate in cross-functional initiatives together with the product, support, and development teams to create product documentation. My role also involves directing our digital signage academy with AVIXA-approved courses and developing engaging brand-aligned content, as well as coordinating with internal and external partners to fulfill our marketing strategies. All this, while thriving in a multicultural setting of teammates from across the globe.
Started as a roadie in the early 90s pushing boxes and setting up sound systems, then into recording studios in the mid 90s, and finally corporate AV in 2008. Since then I have designed, installed, operated and maintained AV systems in offices, arenas, hotels, churches, pubs, schools and outdoors.
👩🏻💼 Strategic leader and business professional with experience guiding multi-industry efforts in Business Management, Leadership and Marketing in an award-winning B2B Pro A/V corporation, one of the most popular real estate organizations in the United States, and consumer goods. Go-getter, customer obsessed, and result driven.
Committees: Women in AV/IT (WAVIT) Marketing and Outreach & AVIXA's Women's Council
Pursued fast-track MBA at Bloomsburg University, AACSB Accredited and B.S. Business from Keystone College, IACBE Accredited. Completed both degrees in 4 years total compared to average of 6 years with a 4.0 GPA.
🏆 2022 Brand Ambassador Award & 2020 Outstanding Business Graduate Award
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“Commit your works to the Lord and your plans will be established.” Proverbs 16:3
https://www.linkedin.com/in/samanthabuchanan93/
