I currently support the AVI-SPL Houston sales team by processing customer purchase orders, preparing sales proposals, tracking sales metrics, and contributing to our team’s goals. AVI-SPL is a global leader in digital workplace solutions, specializing in audiovisual (AV) and collaboration technologies. Our mission is to help customers communicate and collaborate effectively, no matter where they are, by designing, integrating, managing, and supporting systems that enhance communication. With fourteen years of combined experience in office management and leadership across various industries, including my time as a business owner, I bring a wealth of knowledge to the AV sector. I’m actively involved in several professional groups, including the AVI-SPL Culture Coalition, AVIXA Women’s Council Houston, AVIXA Rising Professionals, and the Houston AVIXA Women’s Group. Born and raised in Texas, I’ve lived in Houston for thirty-six years. In 2018, I earned my first-degree black belt in Tang Soo Do after five years of dedication. Outside of work, I enjoy competing in billiard tournaments, participating in my APA pool league, playing daily chess games, working on DIY home projects, and exploring with my dog.

Sales leader focusing on leveraging partnerships and distribution channels to promote cutting-edge video solutions across North American markets. B2B sales excellence with a strategic approach to vertical market penetration, resulting in expansion of brand presence. Expertise in creative direction, video production, and editing, combined with a warm and persuasive approach to client relations, continues to contribute significantly to success in the broadcast technology sector.

As an Information Research Specialist and Digital and Motion Picture Archivist at Los Alamos National Laboratory, I support the NSRC in Digital Collections, which includes the LANL Archives. I have more than six years of experience in media production and services, and a Bachelor of Arts in Moving Image Arts from the College of Santa Fe. I use my skills in digitizing, editing, metadata creation, file management, and customer service to preserve and enhance the historical and scientific legacy of LANL and its customers. I collaborate with archivists, librarians, and technicians to use various digitizing equipment and software, and to deliver high-quality media products and services. I am passionate about Los Alamos and its history, and I am always eager to learn new things and take on new challenges.

I've worked in the industry since 2019 and joined FORTÉ (formerly AVI Systems) in 2021. In this role I manage corporate communications and create content for all aspects of the company, promote the company's capabilities as well as its subject matter experts and provide thought leadership designed to engage with our clients and prospective clients.  

MattPana.com | @MattPana Navigating the crossroads of content and community in #proAV? Shoot me message, I'd love to hear what you're working on! I am available to contribute to content, webinars, panels and podcasts on the following topics: Diversity and AAPI Marketing and Content Creation Podcasting and Voice-Over Work Trade Associations and Nonprofits AV within an IT environment Matt's roots first took shape in at Seton Hall University, where he studied abroad in 4 countries and was quickly elected as one of the youngest National Chairs of FIND Inc., the east coast’s largest Filipino-American student organization. His latest mission has been to cultivate communities and develop engaging content, garnering a decade of experience in marketing, production, and digital media. After serving as a Communication Consultant for the United Nations (UNDP), Matt would go on to complete a Master’s in Communication at Purdue University. In this current chapter, Matt leverages his passions for media and technology to serve ISDA as a thought leader in the public sector. He is also an AVIXA XChange Advocate, contributing to content that cultivates conversation in the pro AV community.