I've been in the AV industry for 20 or so years, a consultant for 5, and recently launched my new company, AV MSP. AV MSP is a kind managed service provider focused on AV technology, bringing ITSM standard service management to AV customers. We partner with integrators to improve service departments and directly with customers to act as their outsourced AV department.
Vertical AVTV was founded in 2002 in Atlanta, GA by Robert Harlin and Bill Shiverick. We provide a range of technology services - design, installation, integration and management - in the commercial market.
Audio Visual | Structured Cabling | Access Security | Digital Signage | Sound Masking | Satellite Television | WiFi/DAS
We provide these services to our clients throughout the US.
Bill Larsen, CTS, serves as District AV Technology Coordinator for ISD 197 (West St. Paul-Mendota Heights-Eagan, Minnesota), managing AV services across nine buildings including two high schools, two middle schools, and five elementary schools. He holds the CTS credential from AVIXA and serves as a Subject Matter Expert for CTS exam development.
Bill is the founder of Backstage Essentials LLC, an independent consulting practice focused on K-12 performance space and AV systems. His forthcoming book, Backstage Essentials: Skills for Stagehand Technicians in Live Event Production, is being published by Routledge/Taylor and Francis in 2026.
He also serves as Education Coordinator for IATSE Local 490 and brings more than 30 years of experience in educational technology and live event production.
Strategic Executive and Engineer with over 30 years of experience leading pre-sales engineering and the delivery of high-complexity integrated systems (AV, BMS, and Fire & Life Safety/SDAI). My career is defined by technological convergence, leveraging a solid background in Computer and Industrial Automation Engineering to design mission-critical solutions that meet rigorous global standards. AVIXA volunteer in the CTS-D exam review. Amateur (and frustated) guitarist and mountain biker.