Integrated marketing communications professional specializing in the pro AV market. More than 25 years of agency experience working closely with manufacturers, distributors, and systems integrators by employing creative marketing, event management, public relations, and social media strategies that effectively build brands, reach intended audiences, and deliver results.
Hello everyone! I am Gibran, and I am the social media manager at AVIXA. I will be chatting with all of you here and sharing insightful topics from the AV industry and the Xchange with the social media world.
In 2005, I learned about HDMI — emerging technology at the time — while working as the new editorial assistant for Sound & Video Contractor (SVC) magazine and the now defunct millimeter, Video Systems, and Digital Content Producer magazines. I was instantly hooked on learning more about the possibilities of what modern AV technology could do, especially in the corporate AV market. Almost two decades, a few job title upgrades on SVC, and a jump to the marketing side working as InGear's resident writer, and I'm still just as riveted by the possibilities of AV and a good installation story.