Jason "Jay" Jacoby (they/them) has spent the last 10+ years, working with integration firms guiding teams through multi-million dollar projects from conception to execution. Jay’s work as a program and project manager includes multiple types of projects ranging from corporate, communication collaboration, experiential, broadcast, digital signage and large venue sound. They recently returned to Diversified after working for a year with Shen, Milsom, & Wilke as an Audiovisual consultant. Jay is currently based out of New Jersey. #avtweeps
Bill Larsen, CTS, serves as District AV Technology Coordinator for ISD 197 (West St. Paul-Mendota Heights-Eagan, Minnesota), managing AV services across nine buildings including two high schools, two middle schools, and five elementary schools. He holds the CTS credential from AVIXA and serves as a Subject Matter Expert for CTS exam development.
Bill is the founder of Backstage Essentials LLC, an independent consulting practice focused on K-12 performance space and AV systems. His forthcoming book, Backstage Essentials: Skills for Stagehand Technicians in Live Event Production, is being published by Routledge/Taylor and Francis in 2026.
He also serves as Education Coordinator for IATSE Local 490 and brings more than 30 years of experience in educational technology and live event production.