Supercharged Experiences at Millennium

An iconic smart building at the heart of Europe
Supercharged Experiences at Millennium
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Millennium is a premier destination, a unique meeting place for companies in Switzerland, and a model for the smartest buildings of tomorrow. 


Building Smarter with Digital Signage

The SpinetiX digital signage solution lies at the heart of Millennium, supercharging experiences beyond the ordinary. 150 strategically placed throughout the building displays of all shapes and sizes serve multiple vertical needs: Hospitality, Corporate, and Entertainment, making every welcome warmer and every interaction seamless and memorable.

 

"WOW" Moments Right at the Door

Welcome areas at Millennium set the stage for a memorable first impression. Digital signage around the building’s entry points signals a grand sense of arrival and enhances the transition between the outside world and the interior. Once inside, the SpinetiX solution invites visitors and resident staff to 'expect the unexpected', guaranteeing a positively surprising yet consistent experience.
Millennium Building Lobby with LED Welcome Screen
Millennium lobby with LED welcome wall
The lobby’s striking 48x9 LED wall features three synchronized 4K display resolutions across a massive, uninterrupted digital canvas. It is powered by a single award-winning iBX440 SpinetiX video wall player that works together with SpinetiX ARYA for easy content setup and management, accessible to everyone. This guarantees visitors are welcomed with impactful visual experiences right from the start.

 

Interactive Signage Controls

Using interactive controls for special events like birthdays or emergency situations becomes effortless with SpinetiX ARYA’s certified Q‑SYS plugin.
interactive signage control via an ipad and a q-sys system
Interactive touch-screen controlling the LED wall content and audiovisual experiences at the Lobby
It enables activating a display program that synchronizes content and lighting between the lobby's LED wall and the outdoor fountain’s LED screen at the touch of a button. This seamlessly blends screen content, lighting, and audio, delivering unmatched programmed sensory experiences.

 

Data-Driven Wayfinding

Enabling smooth in-transit experiences, the SpinetiX signage solution offers automated, branded wayfinding that highlights current events, their locations, and directions.  
digital signage display with a floor plan
Hallway digital signage screen showing the building's floor plan and scheduled events

Using Elementi's data-driven Widgets, this feature enhances visitor navigation. Designed with Elementi software, managing these wayfinding integrations is straightforward right from within SpinetiX ARYA CMS, ensuring that the displayed content is always relevant to real-time events happening on-site.

 

Consistent Experiences on Arrival and Departure

At the main entrance and parking areas, digital totem displays welcome visitors and provide essential traffic and weather information, enhancing arrival and departure experiences according to the time of day. 

digital sigange totems at a smart building complex
Exterior welcome/departure totem showing traffic info and underground parking garage display with house rules

SpinetiX HMP400 media players, built for critical applications, ensure the totems operate flawlessly in any condition. 

 

Event-Branded Wayfinding

In Millennium’s cutting-edge conference center, the seamless integration of digital signage significantly enhances the visitor experience, particularly by facilitating smooth welcome and departure interactions and ensuring efficient wayfinding across the building. 

hallway display at the Millennium smart building conference center
Digital signage display at the Millennium building's conference center
Real-time branded event wayfinding integrated with the end-customer event management database ensures intuitive navigation throughout Millennium. Digital signage across the building guides guests to their events, using overlays of self-contained real-time elements called Widgets to display the event time and location on top of other on-screen content. 
 

Integrated Signage and Special Events

Whether it's a corporate evening, a gala dinner, a cocktail party, or a full-blown rock concert, the SpinetiX signage solution offers dynamic on-screen content at the right time, making every event special from start to finish.

 

millennium amphitheater
Millennium's building amphitheater, a Dolby Atmos certified marvel of cutting-edge technology

Positioned above the stage of Millennium’s auditorium, a massive LED wall is similar in setup to the one in the lobby. It is similarly connected to a single iBX440 video wall player. Using SpinetiX ARYA, it displays engaging content like welcome messages or custom visuals at the press of a button; all managed via a tablet and at precise moments before and after events. This setup prevents blank screens during welcome and departure and aligns perfectly with events ‘themes, enhancing attendee experiences right from the start.

 

millennium building in lausanne switzerland's ballroom
Millennium's Ballroom

Synchronized projectors powered by SpinetiX digital signage players and featuring negative bezels create an immersive setting with seamless visuals across Millennium’s ballroom. This is another example of the innovative ways digital signage can be used in special events to set new standards in guest experiences.

 

AI-Driven Digital Menu Boards

The SpinetiX digital signage solution is central to transforming every aspect of Millennium's five-star hospitality experiences and full range of services.

 

digital signage menu board at Millennium's cafeteria
AI-driven digital menu board at Millennium's gourmet cafeteria-styled restaurant

Strategically placed digital menu boards that feature dynamic pricing and AI-generated imagery bring culinary experiences to life even before guests and resident staff walk into any of Millennium’s three food-and-beverage outlets. Simple database integrations with the POS system automatically update daily menu items and prices on display, while pictures of the dishes spark visitors’ appetites, driving the excitement for the actual meal’s delight.  

 

High-Impact Monetizing Opportunities

digital signage display at millennium smart building's hair salon
Digital signage display at the Hair Salon

The end customer leverages digital signage as a marketing tool, dedicating a portion of the screen space throughout the building to promote the full range of services like the delicatessen, dry cleaning, car wash, private club, and gym. By using impactful visuals, QR codes, and gamification – like interactive World Cup challenges at Le Café, they increase visits and attract more customers to these on-site facilities. Live-streaming – for example, from the club’s regular events is also added to the mix for effective engagement and promotion.  

 

Uniformly Branded Screen Content

branded digital signage screen content
Examples of consistent branding across Millennium's digital signage content

The visual brand identity of the end customer is reinforced at every screen location – whether near service areas, dining outlets, or in hallways and elevators. Consistency is achieved through SpinetiX ARYA’s set of digital signage templates, which allow for effortless one-click logo, style, and color code, customizations across all content, all at once. 

 

Future-Ready Signage: SpinetiX and Intel at Millennium

SpinetiX collaborates with Intel® to redefine signage experiences, integrating cutting-edge Intel-based technologies. Our partnership is all about pushing boundaries and simplifying the future of digital signage, offering robust, ready-to-use solutions that enhance every part of the experience at Millennium. 

intel partner gold iot solutions logo

Learn more about the Millennium case study from SpinetiX at: www.spinetix.com/millennium

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