MINEOLA, N.Y. — January 26, 2026— Broadfield Distributing Inc., a leading value-added distributor of professional video production, live streaming and Pro AV technologies, today announced the addition of Sony’s complete current Professional PTZ and Remote Camera portfolio to its line card. 

All current models listed in Sony’s U.S. Professional PTZ and Remote Camera lineup are available through Broadfield, giving resellers, system integrators and value-added resellers access to a wide selection of Sony remote cameras for broadcast, live production, sports, education, corporate video, houses of worship, cinema and streaming applications.  

The Sony lineup available through Broadfield includes BRC-AM7, BRC-X400, SRG-AS10, SRG-XS10, SRG-A40, SRG-A12 and SRG-X40UH. 

Together, these models span full-frame interchangeable-lens systems, premium broadcast cameras, compact PTZ cameras, AI-powered Auto Framing solutions and versatile standard models. This breadth allows Broadfield partners to select a Sony camera based on each project’s image-quality, installation, automation, connectivity and budget requirements rather than relying on a single camera for every application.  

“Sony’s PTZ and remote camera portfolio gives our dealers and integrators options for virtually every level of professional remote production,” said Gary Bettan, President of Broadfield Distributing Inc. “From compact cameras for classrooms, corporate spaces and houses of worship to advanced broadcast and cinematic systems, the lineup allows our partners to match the right camera to the workflow. By offering the complete portfolio, Broadfield can support projects of every scale with the product knowledge, system-design assistance and complementary technologies our partners need.” 

BRC-AM7 Brings AI-Assisted Camera Operation to Advanced Productions 

Among the cameras joining Broadfield’s line card, the Sony BRC-AM7 is a featured solution for productions seeking premium image quality, intelligent automation and professional system integration. 

The BRC-AM7 incorporates Sony’s built-in AI-powered PTZ Auto Framing technology, which recognizes and follows human subjects while automatically adjusting pan, tilt and zoom to maintain smooth, natural-looking composition. This can help broadcasters, event producers, sports organizations, universities and other production teams create professional camera coverage while making more efficient use of available operators.  

In addition to its intelligent subject tracking, the BRC-AM7 delivers high-quality 4K imaging and is designed to work within advanced multi-camera and remote-production systems. Broad connectivity and compatibility with Sony production technologies make it suitable for broadcast studios, live events, sports venues, performance spaces and other demanding environments.  

“The BRC-AM7 demonstrates how AI can support the production team rather than complicate the workflow,” Bettan added. “Its Auto Framing capabilities can reduce the amount of continuous manual camera movement required while still giving operators control over the production. It is an exciting addition to the lineup, but it is also part of a much broader Sony portfolio that gives our partners choices for many different applications and price points.” 

A Sony PTZ Camera for a Wide Range of Workflows 

The complete portfolio enables Broadfield partners to address a variety of production requirements: 

The ILME-FR7 combines remote pan, tilt and zoom operation with a full-frame, interchangeable-lens Cinema Line platform for productions requiring cinematic image characteristics and creative lens flexibility.  

The BRC-AM7 and BRC-X400 provide options for professional broadcast, sports, event and live-production environments, with the BRC-AM7 adding advanced AI-powered Auto Framing. 

The SRG-AS10, SRG-A40 and SRG-A12 extend Sony’s PTZ Auto Framing capabilities to compact camera systems suited to corporate, education, presentation, streaming and Pro AV installations. 

The SRG-XS10 and SRG-X40UH provide versatile 4K PTZ options for applications that require dependable remote camera operation without built-in AI Auto Framing. Sony describes the compact SRG-XS10 as supporting a range of capture and streaming applications, including lectures, corporate presentations and events. (Sony Pro) 

Sony’s combination of AI-enabled and standard PTZ cameras allows customers to incorporate automation where it provides the greatest operational benefit while continuing to use traditional remote-control workflows where manual camera direction is preferred. 

Complete Workflow Support from Broadfield 

Broadfield dealers can incorporate Sony PTZ and remote cameras into complete production systems that include camera controllers, video switchers, production systems, monitors, encoders, streaming platforms, networking, recording and media storage. 

Broadfield’s sales and sales-engineering teams help partners evaluate application requirements, select compatible products and design complete workflows rather than simply assembling lists of individual components. The company specializes in professional video production, streaming and AV-over-IP technologies and supports dealers with product expertise, workflow guidance and partner-focused service.  

The complete current Sony Professional PTZ and Remote Camera lineup is available through Broadfield Distributing Inc. Dealers should contact their Broadfield sales representative for current pricing, product configuration, inventory and delivery information. 

For product information or system-design assistance, contact Broadfield at 800-634-5178 or sales@broadfield.com. (Broadfield) 

About Broadfield Distributing Inc. 

Broadfield Distributing Inc. is a value-added distributor focused on professional video production, live streaming, media storage and AV-over-IP technologies. Headquartered in Mineola, New York, Broadfield supports resellers, system integrators and VARs with a curated portfolio of professional technology brands, experienced sales-engineering resources and workflow solutions designed for the continued convergence of Pro Video and Pro AV.