A Glimpse into ISE’s Keynote Speakers

Integrated Systems Europe (ISE), the world-renowned annual tech show for the systems integration and audiovisual industry, is returning to Barcelona from February 4-7, 2025. And the show is set to break record numbers again with a host of new initiatives.
There will be a multitude of AV tech, panels, and presentations to explore at ISE 2025, but make sure to catch the keynote speakers! Here’s a glimpse into what you can expect from the Opening Keynote and Creative Keynote.
ISE 2025 Opening Keynote: Brian Solis
Globally acclaimed digital analyst, author, and visionary Brian Solis will take the stage at ISE 2025 on February 4 to present the Opening Keynote, where he’ll be talking about a popular topic—artificial intelligence (AI).
“I’m beyond excited and also inspired to explore the possibilities AI creates for pro AV and systems integration leaders,” said Solis, Head of Global Innovation at cloud-based platform ServiceNow, in an ISE news release. “Together we’ll learn how to find clarity in the unknown and lead the way for everyone to follow.”
Solis will share his vision on how the pro AV and systems integration industry can change and innovate through the latest developments in AI. His Opening Keynote is set to be an essential destination for attendees. It will be held on Feb 4 in Room CC4.1 from 1:00-1:45pm.
ISE 2025 Creative Keynote: Quayola
Another essential destination will be the Creative Keynote happening at ISE on February 5. This year, Italian digital artist Quayola will be presenting his artwork, as well as giving the Creative Keynote presentation.
Quayola's work is a testament to the transformative power of audiovisual technology in the creative arts. During his keynote, visitors will receive fascinating insights into his groundbreaking projects, including the mesmerizing ‘Arborescent’ projection mapping experience on Casa Batlló, which will take place on February 1 and 2.
In an ISE news release, Quayola said, “My keynote presentation at ISE 2025 will explain the inspirations and methods which shaped ‘Arborescent.’ For me, the creation process is as significant as the final piece, often serving as a documentation of my journey. Discussing the crucial relationship between the physical and digital worlds in my art, I will share insights from my unique expeditions to capture natural phenomena, which inspire my digital creations. By showcasing examples of my work, both digital and physical, I aim to illustrate the seamless transition between these realms. Additionally, I will touch on my explorations in sculptures, robotics, and other artistic endeavors, emphasizing the importance of technology in enhancing and expanding creative expression.”
In Closing
While there’s lots to do and see at ISE 2025, you won’t want to miss the insights of these keynote speakers. For the Opening Keynote, digital analyst, author, and visionary Brian Solis will take the stage to discuss AI. And for the Creative Keynote, Italian digital artist Quayola will be talking about his creative process, sharing insights into his projects like the impressive ‘Arborescent’ projection mapping experience on Casa Batlló.
To learn more about the fusion of technology and tradition at Casa Batlló, watch our video below or on AVIXA TV.
Will you be attending ISE 2025? AVIXA TV will also be livestreaming Tech Support segments daily, February 4th to 6th at 11:00 AM EST, bringing on subject matter experts to answer your questions about AV technology, best practices, gear recommendations, and more. To learn more about the livestreams, click here.
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