As a seasoned Group Operations and Technical Director, I have built a strong track record in the audio/video and collaboration technologies industry. My expertise includes Operations Management, Sales, A/V Systems Design, and Technical Resource Management, allowing me to bring a comprehensive approach to any technological challenge. I hold various manufacturer certifications and have maintained my AVIXA CTS for 20+ years complementing my strong engineering skills. My commitment to excellence and innovative solutions has consistently driven success across complex projects and initiatives.

I am a production and AVL expert dedicated to bringing creative visions and concepts to life. I left my production home of 16 years in November 2021 and am currently building my own consulting business while keeping my options open for the right opportunity.  Since 1994, I have had the opportunity - both as a freelancer, small business owner, and an executive team leader - to work in delivering solutions on a scale that most people rarely see while up against timelines that seem impossible. My diverse, well-rounded background allows me to understand almost any organization or project's technical, creative, time management, and team building needs. I pride myself on the ability to creatively overcome challenges while creating an enjoyable experience for both my team and our clients along the way. I believe the job of a true leader is about more than creating and executing a strategic vision or strategy. It is about being a trusted team member, mentor, and leader. It is about creating a culture of earned respect and mutual trust where everyone believes they are a vital member of the team. It is about a firm commitment to the complete satisfaction of every customer, stakeholder, and employee.

I’m Douglas Hoag, Principal Consultant and owner of DCH Technology Consulting, based in Chicago, IL. With more than 15 years in the audiovisual industry, I specialize in consulting, design, and owner’s representative services for complex built environments. My work spans courtrooms, council chambers, emergency operations centers, police stations, and corporate experience spaces, where technology must seamlessly support both in-person and hybrid collaboration. At DCH Technology Consulting, I take a human-centered design approach—balancing AVIXA, SMPTE, AES, ANSI, and AIA best practices with real-world workflows. My background includes global technology standardization efforts with Fortune 500 clients as well as civic projects requiring coordination between state and county stakeholders. I focus on creating cohesive, intuitive systems that support transparency, equitable conferencing, and future-ready infrastructure through solutions like AVoverIP, broadcast integration, and smart workflow design. I’m passionate about helping architects, owners, and technology teams bring their vision to life with audiovisual systems that feel intentional, intuitive, and built to last.