Marketing Certifications
My name is Hannah, and I am a Marketing Coordinator at AVIXA! I graduated and started at AVIXA in 2019 and am currently working towards earning my CAMP Certification through ANA. I’m curious as to what other certifications members of this group might have. Let me know about your experiences and recommendations!
The next revolution in VR - launching 1st April
https://www.linkedin.com/posts/copper-leaf-media_petaverse-aprilfools-copperleaf-activity-7047840010535886848-xQjQ?utm_source=share&utm_medium=member_desktop
eBook on Marketing for Tech Companies...coming soon!
AV Marketers! @Alan C. Brawn has provided a teaser on his upcoming eBook that I'm sure you'll want to read! Be sure to Follow him and Watch this Room so that you're alerted when it's posted!
Here's a glimpse:
Marketing to Integrators
Understand the “business nature” of the Customer
Capturing the Attention of an Integrator
Marketing to and With an Integrator.
Building Your Marketing Strategy
First Define the End Points of Marketing.
The Marketing Details: A Go to Market Analysis and Strategy
Creating the Marketing Structure-Strategy, Plan, and Budget
Marketing & Sales Collaboration
Marketing vs Sales and the Need for Collaboration
Market Insights
Market Research (Who to trust and what do do)
Building a Marketing Story and the Importance of Data
Competitive Intelligence
Competitors – Why It Is a Need-to-Know Situation
Value Beyond “we are better”.
Alan, thanks for sharing your expertise with us - I'll be watching! Who else is looking forward to the eBook??!