ISE Tech Tour return with force this year!

LEDDREAM Group was chosen by ISE, the most important world fair in the audiovisual sector, to offer an exclusive private tour of the Diagonal 123 offices to visitors during the fair, including the opportunity to see the implementations of new technologies in Barcelona
ISE Tech Tour return with force this year!
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On February 1, LEDDREAM Group, with the collaboration of Cushman Wakefield, carried out an exclusive technological tour for visitors during the ISE fair (2023), the most important world event in the audiovisual sector. The event took place in the lobby of the Diagonal 123 building.

The tour was focused on design, architecture and technology.


The lobby of the Diagonal 123 office building was the setting for this technological experience within the ISE Tech Tours 2023. The tour was hosted by Priscilla Camassa, Cushman Wakefield Architect, Project & Development Services, and Carlos Delgado, Led Dream Director of Operations. Both revealed and deepened the objectives and challenges of this great project, such as the creation, design and implementation of the 50 square meter L-shaped ceiling and wall LED display, digital signage systems throughout the office and the 2D and 3D content creation.

Spectacular mural of digital art and artistic content in the lobby of the Diagonal 123 offices

During this private tour, visitors got up close and personal with all the technological details of the building's renovation, use and implementation of LED technology, basic principles of design and architecture. In addition, it helped the participants to better understand the components of digital signage, including: real-time content, creation and management of high-impact content in smart buildings, and/or audiovisual integration for the creation of new immersive and interactive spaces. through LED technology.

Those attending the event were able to enjoy this immersive experience in the building's lobby, in which the large 50 m2 LED screen becomes a visual element where visitors are immersed through impressive content, which in turn generates a feeling of well-being and comfort. In addition, the content has been integrated with the space in a very creative and natural way through the use of very similar textures, both in the construction part and in the digital elements....read more.

On behalf of ISE and our partners Diagonal 123 and Cushman & Wakefield, thank you for attending the ISE tech tour 2023 and helping to make it a resounding success.

More information: www.leddream.es

About us: We are an audiovisual engineering company, we specialize in providing technological solutions based on LED screens, digital content creation, and dynamic digital lighting. We design, inspire, and collaborate in the creation of new digital and functional spaces, adapted to any type of architecture or space used. As a technology partner, we provide the most innovative solutions on the market, intending to bring spaces to life, and generate memorable interactive and digital experiences that attract shopping center visitors. We have a virtual showroom, where you can learn about all our technological solutions. Reserve your space at mkt@leddream.es

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