ISE

AVIXA Xchange Live at ISE 2023 to Feature Immersive Experiences Session

There are countless possibilities for businesses and consumers with immersive technology. This session will guide you through this exciting technique and share pro tips along the way.

Jan 12, 2023

AVIXA

Liked by Lisa Matthews, CTS - AVIXA and 3 others

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You've seen their work without knowing it. You may not even have realized there were advanced AV techniques at play. But if you've bought a movie ticket or streamed episodic TV shows in the last several years, you've likely experienced the results. The worlds some theatrical blockbusters and streaming favorites exist in were created, in part, by a unique combination of virtual production, in-camera visual effects, display technologies, and creative screen controls from the creative minds at Lux Machina. Their drive to balance technical and artistic endeavors has won them acclaim in the AV industry and Hollywood. While they may not be a household name, their work has powered such films as Black Adam, Red Notice, The Irishman, and several Star Wars films and series.

Lux Machina will make its presence known this month at AVIXA Xchange Live, booth 3Q400, at ISE 2023 in the much-anticipated session Ask the Experts: Where to start with immersive experiences.

"In the near future, we will see rapid advancement in the hardware available to immersive experience creators," says Lux Machina Virtual Production Producer Stacia Pfeiffer. "I think in the coming years, we will see huge advancements in the quality of the consumer experience - including deeper integration of mixed and augmented reality. I’m so excited to see how these advancements might enable storytellers to reimagine their worlds, narratives and characters, enabling greater creativity - and deeper immersion for audiences.”

There are countless possibilities for businesses and consumers with this technology. This session will guide you through this exciting technique and share pro tips along the way.

Join Pfeiffer, along with representatives from Neutral Human, Creative Technology, and Broomx. For more on this session and full details on all AVIXA Xchange Live sessions, click here.

AVIXA

We are the community for the creative professionals who use technology to create integrated experiences.

AVIXA is the Audiovisual and Integrated Experience Association, producer of InfoComm trade shows around the world, co-owner of Integrated Systems Europe, and the international trade association representing the audiovisual industry.

Take a peek at what we do:

What Is the AV Industry?

AV is the intersection of content, technology, and space. The AV industry is the community of manufacturers and myriad professionals that provide the tools and expertise necessary to convey ideas and enhance communication in virtually every human arena. Audiovisual systems and technologies are the building blocks that create memorable experiences and connect us to our world in every way imaginable. It’s the tremendous sound you hear at a concert, the amazing digital displays you see at a museum, the video conferencing system you use at your office, the projected images you see at your corporate gatherings, the cool stuff in the huddle space that connects your devices to the big display, the technical wizardry that’s used in theme parks to amaze and delight you. That is all part of the AV industry. Are you getting the picture?

We’re Part Association, Part Society

We’re part association, part society; a mix of professionals from all over the globe who create those cool experiences you have in meetings, classes, and events in offices, airports, museums, sports arenas, theatres, concerts…

We’re the Hub for All People and Things AV

AVIXA has more than 11,400 members – both companies and professionals. Find out why you belong in this community. Explore membership. [Membership | AVIXA]

The Industry Leader for Professional Collaboration, Information, and Community

We’re the industry leader when it comes to professional collaboration, information, and community, leading the world with all the necessary resources: AV standards, certification, training, market intelligence, and thought leadership.